FOCUS: AUREA. A MANIFESTO OF AN ERA

When you reach an important milestone in your journey, it is time for you to pause and reflect on what you have achieved and the value of the whole of the route you have travelled along.
In April, the content of this milestone was unveiled during the latest Salone del Mobile: the new Aurea wall panelling.

Aurea is not simply a product, but rather the manifesto of the higher level reached by our company in terms of personalized design and integration with state-of-the-art technologies.
As we have previously shared, Aurea is not a simple wall covering, but rather a complex system that transforms walls by seamlessly integrating them with functional elements (panels, niches, secret compartments, lighting...) and aesthetic features of the highest level.

 

Aurea is proof of the capabilities achieved by RG's in-house design office: it signals and testifies to the beginning of a new service, allowing us to offer more to professional clients and the entire interior design contract world. From furnishings to the complete decor of living spaces: an added value from which the many designers who already collaborate with us and future partners will be able to benefit.

Aurea embodies an increasingly complex integration of furnishings and technology that we are also ready to bring to other RG products. It is no coincidence that, among the other innovations presented at the Salone in Milan, there is also a new desk offering typical features of the contemporary world, such as smartphone charging, seamlessly blended with the finest classic style.

 

Finally, Aurea would not have been possible without the extraordinary skill of our artisans, who can tailor-make each individual element, meticulously preparing a high-precision system of interlocking joints; nor without the assemblers capable of achieving an end result which conforms to the highest  craftsmanship standards.

For all these reasons, I can confidently say that the RG brand this year has achieved a growth of which I am proud - as would also undoubtedely be my grandfather, Maestro Roberto Giovannini.